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What is ROR and How is ROR different from Google Sitemaps?

What is ROR?

ROR (Resources of a Resource) is a rapidly growing independant XML format for describing any object of your content in a generic fashion, so any search engine can better understand that content. RORweb.com is the official ROR website.

ROR promotes the concept of structured feeds (which is related to the concept of structured blogging) enabling search engines to complement text search with structured information to better understand meaning. ROR information is typically stored in a ROR feed called ror.xml placed in your website's main directory. Unlike Google Base, ROR feeds can be easily accessed by all search engines: at http://www.your-website-name.com/ror.xml
You can think of your ROR feed as a powerful structured feed for describing all your objects to the search engines: products, services, reviews, discounts, images, events, schedule, podcasts, anything you want.

The current object types and attributes of the ROR format can be found here. We are working with several companies and individuals in defining new object types and attributes for everyone to use. If you want to participate in this effort (i.e. submit a schema, suggest new types and attributes), please contact us at the email address above.

As we expand the ROR format, our goal is to re-use exisisting data structures and formats as much as possible.


How is ROR different from Google Sitemaps?

ROR was created before Goolge Sitemaps, as a way to describe website information for the search engines. ROR is much more than Google Sitemaps, it does not only help describe your sitemap, but also products, services, feeds, articles, reviews, archives, and much more bjects. Also, ROR Sitemaps are automatically readable by all search engines, including Google.


What is a ROR feed (ror.xml)?

A ROR feed is an XML file for describing your content to the search engines (products, servives, reviews, classified ads, job listing, anything you want). The main ROR feed is usually named ror.xml and located in the main (or top) directory of your website (in the same directory as your index.htm file).


How do I create a ROR feed?

Just use the RORFeed Generator or the RORSitemap Generator. These tools make it very easy to create a ROR feed. If you have a Froogle feed or Yahoo Shopping feed, you can generate a ROR feed from either of them using the ROR Feed Generator. Or you can also ask a ROR provider to create a ROR feed for you. All the details about the ROR format can be found in the ROR specification.



(Source: http://www.rorweb.com/)

1 comment:

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